A complete, low fat and perfectly balanced dry Hypoallergenic Chicken and Rice Small Breed adult dog food, made with the finest ingredients for perfect health and vitality.

Suitably priced for all budgets.


Benefits (May Help With)

✔️ Food Allergies & Intolerances – A Hypoallergenic pet food diet formulated without common pet food allergens such as –

  • beef
  • pork
  • wheat
  • wheat gluten
  • dairy
  • egg
  • soya

to help prevent symptoms of a food allergy such as –

  • itching
  • chronic ear inflammation
  • gastrointestinal problems
  • chronic diarrohea/gas
  • skin problems like a skin rash
  • hives
  • paw biting
  • excessive licking
  • nausea or vomiting

✔️ Sensitive Stomach – Formulated with a highly digestible animal protein source and rice which is gentle on a pets digestive tract and is also an easily digestible carbohydrate source ideal for pets with sensitive digestion while helping to avoid the common symptoms such as –

  • Intermittent soft stools and/or Diarrohea which may include blood in the stools
  • Nausea and/or vomiting
  • Excessive gas

💚 Diabetic Dogs – A high protein diet, which may be suitable for dogs with Diabetes. No added sugar to help prevent blood sugar spikes. Perfectly balanced with natural ingredients for a healthier lifestyle.✔️ Stool & Body Odour – With Yucca Schidigera which may help to reduce stool and body odour.✔️ Healthy Skin & Glossy Coat – Contains Omega 3 & 6 essential fatty acids, Zinc and Biotin which may help eliminate or reduce skin problems such as excessive scratching, scaling and crusting while promoting a glossier coat and stronger fur, leading to less shedding.✔️ Excellent For Dental Health – Specially formulated crunchy kibbles, with a unique abrasive surface for better cleaning of the teeth, while stimulating saliva production, which helps to neutralise acidity in the mouth and may help reduce plaque build-up, meaning better oral care, leading to less dental problems, which is the most common health problem in pets.


 *See our helpful guide to introducing a new pet food here*


Please Note – To gain optimum health benefits from our product, it is best advised that our pet food is used on a regular basis


Additional Information

❤️ A Better Choice – Experience proper pet food, made from the heart with love, from a proper, dedicated pet food manufacturer. 

💚 Well Balanced & Complete – A delicious dog food which is ideally suitable for adult dogs with a sensitive digestion, consisting of a small kibble for small breed dogs. Containing vitamins and minerals for optimal general health.

🌿 Natural – No artificial additives, preservatives, flavours or colours for natural goodness.

💚 Healthy Choice – No added sugar, sweeteners or salt.

🚫 No Palm Oil – Environmentally friendly by helping to prevent deforestation and the destruction of the habitats of endangered species.

💎 Strict Quality Control – Made to extremely high standards for the best quality dog food.

🇬🇧 British Product – British Made from an award winning British manufacturer.



Crude Protein 24%, Crude Fat 8%, Crude Fibre 3.5%, Crude Ash 6%, Moisture 8%, NFE 50.5%, Metabolisable Energy 346 kcal/100g, Omega 6 2%, Omega 3 0.25%, Calcium 1.2%, Phosphorus 0.9%



Chicken 29% (Including Dried Chicken 26% & Chicken Fat 3%), Rice (29%), Barley, Oats, Beet Pulp (2%), Brewer’s Yeast, Minerals, Vitamins, Yucca Extract (190 mg/kg)


Nutritional Additives per KG

Vitamins: Vitamin A 14,400 IU, Vitamin D3 1,925 IU, Biotin 145 mcg

Trace Elements: Iron (Iron (II) Sulphate Monohydrate) 50 mg, Zinc (Zinc Sulphate Monohydrate) 50 mg, Manganese (Manganous Sulphate Monohydrate) 35 mg, Copper (Copper (II) Sulphate Pentahydrate) 7 mg, Iodine (Calcium Iodate Anhydrous) 1 mg



Feeding Guide

Weight of Dog (kg)Grams per Day1 – 230 – 502 – 450 – 854 – 685 – 1106 – 8110 – 1408 – 10140 – 16510+ 165+

*These guidelines should be adapted to take into account breed, age, temperament & the activity level of the dog.



Kibble Shape:  RoundLength:  4 mmWidth:  8 mmShelf Life:  18 months